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CASE STUDY – RETAIL | TOD’S BOUTIQUE

ABOUT THE PROJECT

Tod's Boutique

Enter the world of Tod’s and discover the excellence of quality and craftsmanship, expressed in the unique style of shoes, bags and accessories. The new Boston location of high-end Italian luxury goods retailer Tod’s, located in the city’s Copley Place, now has state-of-the-art sound featuring Bose Professional EdgeMax™ EM180 in-ceiling premium loudspeakers.

Randy Prondzinski, Head of Engineering at OnSite Media, says that from the integrator’s point of view, the EdgeMax system was simple and straightforward to install and wire, plus he says he and his staff were pleasantly surprised by what just four EdgeMax speakers could deliver. “The best thing about the EdgeMax is that they provide a lot more sound, and better sound, than your typical surface-mount speaker,” he explains. “We put them near the corners, against the walls, and that enhances their low-frequency response, so you have full-range sound covering the entire store from just four speaker locations, without the need for a sub.” 

And that capability reflects another benefit of the EdgeMax speaker: “This system has fewer speakers than the one we had originally specified for this project, and it delivers better sound and coverage,” says Van Hecke. “The EdgeMax is a great solution for any retail client. It’s a step up in sound quality that uses fewer speakers, which reduces the cost and makes interior design easier, since there’s less hardware to work around. EdgeMax offers retailers an excellent value proposition.”

Tod's Boutique

Bose Professional EdgeMax in-ceiling premium loudspeakers feature proprietary Bose Professional PhaseGuide® technology with high-frequency compression drivers to create a new category that combines the room-filling coverage patterns typical of larger surface-mount speakers with the architect-preferred aesthetics of in-ceiling models. Designed to mount near wall-ceiling boundaries, EdgeMax loudspeakers provide improved audio quality and coverage, while reducing the number of required units, compared to conventional dome-tweeter ceiling speakers.

Anthony Cipolla, Tod’s Group Project Manager, stated, “The Bose Professional audio system was seamlessly installed and embedded into the store. The audio system is simply superb. The speakers offer an exceptional audio experience while delicately blending within the store’s context.”